The Career Intelligencer - September 2000 Newsletter


Issue Three	Visit our website at www.career-intelligence.com	October 2000

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In this Issue

Editor's Notes
New Contest!
Keeping Your Balance – Reader Tips
Sniffing Out Search Engines – 50 Places to Promote Your Site on the WWW
Dressing for a Sales Call? – Ask the Expert
Developments – What's new at career-intelligence.com

Editor's Notes

Welcome to our October issue of The Career Intelligencer. Thanks to all our returning readers and a warm welcome to our many new subscribers.

This month we're kicking off our Small Business Services (SBS) section with a focus on promotion. If you have an online business check out Sniffing Out Search Engines, which offers 50 places to list your site on the WWW. Need some tips on what-to-wear for that all-important sales call? Read the advice from our Image expert.

Congratulations to Regena E., winner of last month's Win a Movie contest. Many thanks to the women who shared the balancing work & family tips we're passing along to you. Enter this month's Stress Busters contest for your chance to win an assortment of luxurious products from Enchanted Moonlight.

Please feel free to send me your suggestions. Let me know what you want to see here and we'll try to bring it to you.

Have a great month!

Annette Richmond
arichmond@career-intelligence.com

Stress Busters Contest How do you relax after a hectic day at the office? Keep your cool when hosting a party? Or wind down after a frenzied day of holiday shopping at the mall? Tell us how you unwind, de-stress or just chill. With the ever-stressful holiday season fast approaching, we're asking you to share your stress relief secrets. Selected entries will be published on the career-intelligence.com website. One lucky participant will win an assortment of luxurious bath and body products from Enchanted Moonlight. Prize package includes: skin-soothing Shower Gel, sea-salt Body Polisher and Herbal Bath Oil in your choice of two fragrances: Candlelight, a softly sensual blend of Geranium, Ylang-Ylang, and Rosewood, to pamper yourself and slip into a romantic state of mind OR Starlight, a softly floral blend of Lavender, Marjoram, and Sweet Orange, for those times when you need to relax or promote restful sleep. Only one entry per person, please.
First:		Last:
Email:
What are your tips?:
Please select your choice of fragrance:

Keeping Your Balance

Trying to strike a balance between our work and personal/family lives is a struggle. Even for those of us who don't have kids (at least not the two-legged kind). Sometimes, work can become all-consuming. And, if we let it, it can take a toll on more than just our time.

Thanks to the women who shared their Balancing Act secrets. You'll see that they represent a variety of lifestyles. In short, they represent all of us. Maybe just at different times in our lives. Read the article.

Sniffing Out Search Engines

50 Places to Promote Your Site on the WWW

There's no doubt that being listed in the top search engines like Yahoo!, MSN and Lycos can increase your traffic. Significantly. But, you should be aware that there are numerous other websites where you can promote your business as well. Don't neglect listing your site on smaller, less familiar engines and directories.

I'll tell you why. After a couple of submissions and a little patience, we started getting referrals from Yahoo! That's great! Still, we get two-to-three times as many referrals from www.aol.com, which is primarily powered by the Open Directory (www.dmoz.org). Now until two months ago, we'd never heard of the Open Directory, although several search engines use it as a source. And there are many, many smaller directories out there. Does it matter if a directory only sends you one or two referrals? You never know who will become your best customer or your most loyal fan. Read the article.

New Resource: You are invited to add your website to a brand new search engine FREE at http://www.pathways-to-success.com Interested in *additional* free promotion? Simply refer others to add their site FREE as well! For details, send an email.

Dressing for Sales? – Ask the Expert

I have been going to quite a few sales calls lately and I have a few questions. Are there any types of clothes that are better than others (i.e. pants vs dress). Also, has any research been done about clothing colors? I have many clothes that are dark and I'm wondering if I need to go with some lighter colors.

Thanks!

Carrie

Can you relate to this problem? Read what our Image expert, Sherry Maysonave has to say.

Developments

Career Coaching – We're in the process of setting up telephone coaching sessions. These will be group sessions, focused on a particular topic such as preparing for an interview or strategies for career change.

Next Month – Stress-management consultant Frances Lylan Wolff offers some tips and techniques for managing stress during the upcoming holidays. A lesson on starting your own newsletter or ezine.

We hope you found this issue of The Career Intelligencer informative. Please feel free to pass it on to friends, in its entirety.