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Led by Annette Richmond
Nearly every successful entrepreneur will tell you; a newsletter is one of his or her best marketing tools. Publishing a newsletter lets you keep in touch with your readers. It gives you the opportunity to tell clients, and potential clients, about your new products and services.
And, if you do it right, it will help you build a loyal base of supporters who email copies of your newsletter to their friends.
Many people associate electronic publishing with an online business. However, even consultants without an online presence, can benefit from this marketing tool. Whether you're business is online or offline or both, you'll find this is a cost effective way to reach out to your clients.
Workshop Outline
Creating Great Content is designed to help you:
- Generate ideas
- Develop your concept
- Evaluate different types of content
- Learn the pros and cons of using Free articles
- Find out how to develop original content
- Decide which style works best for you (Tip of the month, Magazine style)
- Plan mailing Frequency (how often to publish)
- Start thinking about Format (HTML, Plain Text or both)
- Obtain an International Standard Serial Number (ISSN)
Here's what you get with our two-part Creating Great Content!* workshop: $49.95
- The opportunity to work with a professional writer/editor over nearly ten years of experience developing content in the online and offline arenas
- Two one-hour telephone workshop sessions
- No toll charges — dial into our toll-free number
* To give you the best experience and value the workshop will be limited to ten participants or less.
2004 Schedule
February 26th 4 - 5 pm March 4th 4 - 5 pm
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